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Privacy Statement
First-Edge Privacy Policy enables us to process information we
already have about your use of our services (such as the lifestyle you and your
family have) for your PA purposes.
This means we can tell you about any new First-Edge services, pricing packages and
special offers, which we believe may particularly interest you.
We
need your consent to be given through your PA. And all the benefits that this
processing provides and will assume we have it, unless you tell us otherwise by
completing our opt-out form.
Home users can here.
Business customers can
opt out
here.
Please note:
if you are currently registering, you will need to complete the registration
process first.
Why do we have a Privacy Policy?
We
have developed this Privacy Policy because we want you to feel confident about
the privacy and security of your personal information. First-Edge is registered under
the data protection laws in the United Kingdom and takes all reasonable care to
prevent any unauthorised access to your personal information.
When we refer to 'personal information' in this Privacy Policy, we mean
information which identifies you as an individual, or is capable of doing so.
Accordingly, we may hold and use data about you in your capacity as a consumer,
a business customer, or as an individual acting on behalf of a business
customer.
Please read this Privacy Policy carefully
If
you are using our services, by continuing to do so, you indicate your agreement
to our use of your personal information as set out in this Privacy Policy.
What does this Privacy Policy cover?
This Privacy Policy only applies to First-Edge Services . It does not apply to any
other third party services, or to any other First-Edge third party web sites or
companies even if we host them or give you access them from our web site or our
First-Edge head office or your PA Contact. If you disclose your personal information
directly to other companies, your personal information will be dealt with
according to their privacy practices.
What personal information do we collect about you, and when do we collect it?
If
you register to become a First-Edge Member, we will ask you for information such as
your name, address, contact telephone numbers, email address, credit card
details and other (optional) information. Once you PA meets you your PA will
also ask you for personal information.
We
may receive personal information about you from third parties. Except in the
cases where we are merely processing such information for them, we rely on third
parties to obtain your consent for us to use this information.
What do we use your personal information for?
If
you're a registered customer we may use your personal information to:
· *
confirm your transaction has been completed
· *
communicate with you about your access to, or use of, our service
· *
check that you're a registered customer if you call the
First-Edge
helpdesk. For security reasons we'll ask you for some of the information you
gave us when you registered and check this against our records
· *
let you know (by PA, telephone or email) about any changes to our
services.
·
* improve
our understanding of the type of customers you are to maintain our high level of
services.
·
*
subject to your agreement, provide you with information about
First-Edge third party products and services
· *
manage our network of Members
·
* prevent
and detect criminal activity, fraud and misuse of or damage to our network, and
to prosecute those responsible
We
may sometimes ask other companies to provide any of the above services on our
behalf. If we do this, we share your personal information with them for this
purpose. Please see 'Do we share your personal information with anyone else?'
for more information on this.
What other information do we collect?
We
have information about your use of our services (such as the amount of time you
spend online). We mainly use this information to manage our network and for
billing purposes. However, we may also use this information for marketing BT's
services. We do not disclose this information to anyone other than to our agents
who process it on our behalf. Your decision on whether you want to receive
details of other BT products and services which is made when you register for or
order a service, also applies to this information. Consequently, if you do not
wish us to use this information for marketing purposes but during registration
elected to receive details on other BT products and services, you need to
complete an
opt-out
form.
As
with most (if not all) web site operators, we also collect information from
visitors to our web site and registered customers to help us improve our web
site and the services we make available. This information tells us, for
instance, how many visitors there were to our web site, when they visited, for
how long and which areas of our web site they went to. This information helps us
to assess which parts of our web site are popular or need improving. We may
share this aggregate data with our advertisers and other companies which offer
their goods or services on our web site so that they can see how effective our
web site is as a sales channel for their products but any information we share
in this way is anonymous and you could not be identified from it. We do not use
this information to:
· *
identify individuals visiting our web site (unless you agree to
this by clicking on the 'Remember Me' function)
·
*
analyse your visits to any other web sites (except that we do
track you if you go to web sites carrying our banner, but we do not identify
personal details while we do this)
·
*
track any internet searches which you may make while on our web
site
Do
we share your personal information with anyone else?
We
sometimes use other companies to provide some of our services, or to provide
services to us, and we share your personal information with these other
companies. However, these companies can only process this information according
to the instructions we give them, may only do things with your personal
information that we are entitled to do, and may only act on our behalf. In
addition they are required to meet the requirements of the Data Protection Act
to keep the information secure.
We'll also disclose your personal information when required to do so by law, for
example under a Court Order, or in response to properly made demands under
powers contained in legislation.
If
there is a change (or prospective change) in the ownership of First-Edge or any of
its assets, we may have to disclose personal information to the new (or
prospective) owner.
For how long do we keep personal information?
The
time period for which we keep information varies according to what the
information is used for. In some cases there are legal requirements to keep data
for a minimum period. Unless there is a specific legal requirement for us to
keep the information, we will retain it for no longer than is necessary for the
purposes for which the data was collected or for which it is to be further
processed.
How can you find out what personal information we hold about you?
If
you want to know what personal information we hold about you, please write to
the following address, enclosing a cheque for the administration fee of £10 made
payable to
First-Edge UK Ltd Head Office
30 The High Parade
Streatham
London
SW16 1EX
If
you want specific information, please contact your PA, because this will speed
up our reply. Please also give us any relevant details to help us find the
information you're looking for. Please also note that in some instances, we may
be able to provide the information you want without you having to make a formal
request as described above.
How can you change the personal information we hold about you?
If
the information we hold about you is inaccurate, please let us know and we will
make the necessary amendments and confirm that these have been made.
How do we protect your personal information?
We're serious about guarding the security of your personal information and the
details of any transactions made. We take appropriate organisational and
technical security measures to protect your data against unauthorised disclosure
or processing. on the internet we use a secure server to store the information
you give us when you register or order (including your credit card details and
your password). Any personal data you send us is securely encrypted.
Personal internet Fraud information
Over and above what we do to safeguard your privacy and security, there are a
number of things you can do to protect yourself from internet fraud:
choose a password you can remember but others will not guess, change it
regularly and, if you do write it down, keep it somewhere safe and secure
when you have finished your session on our web site, make sure you prevent your
details being seen by anyone that you do not wish to see them. So, if you've
registered and logged in, remember to log off. Clear any cache so there is no
record of any transactions left on screen — both Netscape and Internet Explorer
let you do this. We also recommend you then close your browser so any history of
the session is cleared
For
removing the 'Remember Me' cookie, just untick the box when you sign in.
How do you find out about changes to our Privacy Policy
We
may change our Privacy Policy from time to time. If you are a First-Edge registered
customer, we will notify you of the changed Policy
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